Comportamento Alimentar Infantil – Efeitos de Intervenção Baseada em Modelação com uso de Mídia e Reforçamento Positivo no Consumo de Frutas.

Abstract

The increased incidence of chronic noncommunicable diseases (NCDs) are directly related to changes in the patterns standard of living and public consumption, especially the eating habits changes and insufficient consumption of FLVs (fruits and vegetables). In the long term, increased fruit and vegetable intake in the country, for the entire population, can be achieved if the target of intervention for children and adolescents, who are more prone to behavioral changes and development of food preferences. The main psychological factors that influence food choices of children, highlighted by other surveys, are: exposure to the taste of food, the audiovisual media and offer consequences for consumption. This study aims to evaluate the effect of modeling through the use of audiovisual media (cartoon) and consequences for the consumption of fruits with children in pre-school environment. The study included 8 children aged 2-4 years separated into two experimental groups. The results showed effects in all experimental manipulations participants to 6, wherein the average consumption was higher than the initial baseline. It proved more effective use of audiovisual media combined with consequencing consumption, as was observed greater effect of peer modeling in 'eating together'. For 2 participants manipulations showed no increase in the consumption of fruit. The results strengthens the need for research and programs promoting healthy eating and fruit and vegetable intake, as well as the involvement of parents, school, , the political system, education, health and communication, as the consumption of fruits is of interest to various social levels because it involves aspects related to health children. Studies on this subject can bring many benefits on understanding the learning of food consumption in children.